Appstoreの教育部門でNo.1にもなったAI英会話アプリ「スピークバディ」などを展開する会社「SpeakBUDDY」の社名変更に伴うリブランディングプロジェクト。ブランドコンセプトや、会社やサービスのロゴ、Web、名刺などのアートディレクション・デザインを担当しています。「Tech & Fun」をコンセプトに、Speakを感じさせる吹き出しと、BUDDYを表す二つの顔を組み合わせたロゴマークをキーに様々に展開しています。
Rebranding project for the renaming of "SpeakBUDDY", the company behind such products as "SpeakBUDDY", the AI English conversation app that became No. 1 in the education category on the Appstore. We are in charge of art direction and design of the brand concept, company and service logos, web, and business cards. The logo, which is a combination of a speech balloon that represents Speak and two faces that represent BUDDY, is used as a key element of the project, which is based on the concept of "Tech & Fun".
